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Product Marketing Manager — Semiconductor IP / ASIC


Are you fluent in both semiconductor IP and product marketing? Can you translate high-level technology trends into product direction — and hold your own with R&D while shaping the story for the market?

This is a chance to lead from the front in a specialist IP vendor at the heart of the ASIC ecosystem.


The Opportunity:

We’re a global semiconductor IP company focused on ultra-low-power analog and mixed-signal design — helping ASIC developers build the next generation of portable and power-efficient systems.

You’ll define our product marketing strategy, tailor the roadmap to market needs, and position our IP portfolio where it matters most — from AI accelerators to advanced SoCs.


What You’ll Do:

  • Lead product marketing for our semiconductor IP portfolio, selling to ASIC and SoC developers.
  • Analyse market dynamics and trends (AI, edge computing, power efficiency) to shape product direction.
  • Translate technical insight into clear, high-level product definitions and customer messaging.
  • Build marketing collateral, presentations, and materials for sales and business development.
  • Represent the company at trade shows and conferences.
  • Collaborate closely with R&D — challenge and be challenged — to ensure commercial and technical alignment.


What You Bring:

  • Relevant technical degree in Electronic Engineering, or equivalent.
  • Solid experience in product or technical marketing within semiconductors, IP, or ASIC development.
  • Strong understanding of the IP vendor landscape and ASIC design flow.
  • Confident bridging technical depth with commercial storytelling.
  • Fluent English (French a plus).


Get in touch with Rebecca at IC Resources for more information!

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