Retail Education & Sales Manager

A leading global beauty brand in the premium haircare and personal care space is seeking a Retail Sales Manager to drive sales performance, elevate product education, and strengthen in-store brand execution across a key French retail network.

This role is field-based and ideal for a self-motivated professional with a background in luxury beauty or cosmetics retail, training, or field sales.

The successful candidate will operate as an independent contractor, managing relationships with approximately 50 top-performing stores (out of a national network of 230+), primarily in department stores and a prestigious retail chain. This is not a people management role, but an individual contributor position focused on store visits, training, merchandising, and sales enablement.

Key Responsibilities:

Retail Sales Development

• Build and maintain strong working relationships with store managers and in-store staff.
• Execute local sales and marketing initiatives in collaboration with the brand’s retail team.
• Monitor sell-out performance and implement tailored action plans to increase conversion.
• Motivate store teams through incentive programs and ongoing engagement.
• Ensure the brand’s allocated retail space is well-maintained and maximized.

Training & Education

• Deliver engaging, brand-aligned product training to beauty advisors and sales associates.
• Coach store staff on sales techniques and product storytelling.
• Develop both digital and in-person training tools to support ongoing knowledge and performance.

Merchandising & Brand Excellence

• Ensure brand guidelines and visual merchandising standards are upheld across locations.
• Implement promotional displays, seasonal campaigns, and retail activations.
• Maximize brand visibility and presence in stores through optimal placement and execution.

Requirements:

Must-Have Qualifications

• 5+ years of experience in retail sales, field training, or education within cosmetics, beauty, or luxury goods.
• Native French speaker with fluent English (spoken and written).
• Strong interpersonal skills with the ability to coach and influence at the store level.
• Knowledge of visual merchandising, store operations, and customer experience principles.
• Comfortable working independently with frequent travel across France.

Preferred Attributes

• Passion for beauty, haircare, or premium lifestyle products.
• Energetic, well-presented, and aligned with the aesthetics of luxury brands.
• Analytical approach to performance tracking and sales optimization.
• Based in Paris or immediate surroundings.