Emplacement

Argentan
France
France

Contrat

À plein temps, Durée indéterminée

Date de publication:

2026-09-19

Online to:

2026-11-18
EUR 20.00 HOUR

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CUSTOMER JOURNEY OPTIMIZATION MANAGER

Stellantis
France
1 heure il y a

Nous rejoindre, c'est intégrer une entreprise d'envergure mondiale. Mû par la recherche permanente de l'innovation et de l'excellence, pionnier et leader des technologies propres et de la mobilité durable, le Groupe entend rester à la pointe des grandes tendances qui font bouger le monde.brFort de son efficience, de son agilité et de son esprit d'équipe, le Groupe fait preuve d'exigence et d'audace pour définir la mobilité de demain.brPour réussir ces transformations, l'entreprise a besoin de tous les talents. Rejoignez-nous !brChez Stellantis, nous évaluons les candidats selon leurs qualifications, leurs mérites et les besoins du métier. Nous accueillons les candidatures des personnes de tout genre, âge, ethnie, nationalité, religion, orientation sexuelle, et handicap. La diversité de nos équipes nous permettra de mieux appréhender l'évolution des besoins de nos clients et de notre environnement futur.The Customer Journey Optimization Manager owns the performance of the customer journey on the website and connected digital tools used by both online visitors and offline sales teams. brBased on issues and opportunities identified by Performance Marketing and Market teams, this role is accountable for defining and driving concrete improvements to the site journey, ensuring it effectively supports customer needs and sales outcomes.brThe role focuses on how well the website and all other digital touch point performs as a journey, from first visit to lead handover to sales.brKey Responsibilitiesbr• Own the performance of the site-centric customer journey and related digital touchpoints (shopping tools, forms, dealer locator,…)br• Act on insights provided by Performance Marketing and Market teams regarding journey issues and gaps identified by marketing performance analysis and user centric surveysbr• Define, prioritize, and drive optimization actions on site flows, tools, and touchpointsbr• Improve site level KPIs: user satisfaction, goal completion rate, funnel conversion, and lead capturebr• Coordinate with Regional Marketing, ICT, and UX teams to implement journey improvementsbr• Work closely with multiple brands, markets, and marketing entities to ensure alignment and scalability of journey optimizationsbr• Track the impact of delivered actions on site and journey performance KPIsHard Skillsbr• Strong understanding of website performance, customer journeys, and conversion optimizationbr• Hands on Experience with digital analytics and performance KPIs (e.g. funnel conversion, goal completion, lead performance)br• Hands on experience with A/B testing and experimentation tools (e.g. Dynamic Yeld, Optimizely, AB Tasty, Google Optimize or equivalent)br• Ability to work with data from analytics, CRM, and marketing platforms shared by Marketing Performance team to drive prioritization br• Solid knowledge of digital tools supporting lead generation and sales handover (forms, configurators, CRM integration, sales enablement tools)br• Familiarity with UX, CRO, and digital product delivery processesbrComfortable working in complex, multi brand, multi market digital environmentsbrExperiences in the carmaker industry is a plus.brbrSoft Skillsbr• Strong execution mindset with clear ownership and accountabilitybr• Ability to translate insights into concrete, actionable improvement plansbr• Excellent cross functional collaboration and stakeholder management skillsbr• Ability to influence without direct authority, across brands and marketsbr• Structured, pragmatic, and results oriented approachbr• Customer centric mindset with strong business impact focusbr• Clear communication skills, adapted to C level, marketing, sales, and delivery teamsbrJob ID: Job Area: Sales and MarketingPosted Date: 13/04/2026

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CUSTOMER JOURNEY OPTIMIZATION MANAGER

Emplacement

Contrat

Date de publication:

Online to:

CUSTOMER JOURNEY OPTIMIZATION MANAGER

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