Brand Manager

Nous recherchons pour l'un de nos client basé sur GUYANCOURT un(e) BRAND MANAGER JUNIOR H/F bilingue anglais

As Junior Brand Manager, you will support the Brand Manager in bringing brand platforms and marketing campaigns to life, working closely with internal teams, agencies and local markets:

Brand Strategy : Campaign Development & Execution

· Support the Brand Manager in the development of the global brand strategy and annual marketing plan.

· Contribute to the development of 360° brand campaigns, both offline and online, from storytelling and creative brief to production and delivery.

· Help ensure that campaign concepts, messages and assets are fully aligned with the brand positioning, consumer insights, business objectives and group guidelines.

· Coordinate with internal and external creative partners to facilitate the development of communication assets across key touchpoints.

Brand Content : Toolkits & Market Activation Support

· Develop and update campaign toolkits, brand guidelines and activation materials to support local market implementation.

· Prepare clear and practical communication materials for regions and countries, covering topics such as visual merchandising, influencer marketing, social media, CRM, digital content and retail activation.

· Support markets by providing the right tools, assets and recommendations to ensure consistent and effective brand deployment.

· Contribute to the management and update of global brand websites, ensuring that new campaigns, brand content and product-related materials are published when needed.

Cross-Functional Coordination, Market Intelligence & Performance Support

· Work closely with cross-functional teams, including Creative Hub or external agencies, Product, Legal, Digital, Retail and other key stakeholders based in headquarters and regions.

· Facilitate alignment between teams during key project phases to ensure smooth coordination and timely delivery.

· Monitor market trends, consumer behaviors, competitor activities and best practices in eyewear, fashion, retail and digital communication.

· Prepare benchmarks, competitive reviews and strategic insights to support brand positioning, campaign development and future marketing recommendations.

Skills & Education

• BAC +5

• Graduate from Business school and master's in marketing/communication

• 3 years of experience in marketing/communication

• Digital & Social skills are mandatory; retail knowledge envi-ronment will be a plus.

Knowledge & Technical Skills

• Fluent in English (written & spoken) - Level C1.

• knowledge of Italian would be considered a strong asset.

• Good Management of Pack office (Excel & ppt), any additional creative software knowledge is a plus

Soft Skills

• Organized, structured

• Rigorous, attention to details

• Pro-active, can-do attitude

• Good communication skills

• Agile: flexibility, adaptability

• Adaptability in a multi-cultural environment

• Passionate

• Creative, Sensible to fashion is a plus